News

PRN and AP to run news content on Checkout TV screens

June 2, 2008

SAN FRANCISCO — Thomson's Premier Retail Networks Inc. (PRN), a provider of digital media solutions at retail, and the Associated Press (AP), a source of global independent news and information, have announced a programming agreement to present a unique blend of AP news content on PRN's Checkout TV network in supermarkets and retail stores nationwide.   PRN operates the world's largest checkout TV network, presenting programming on more than 19,000 screens that entertains and informs shoppers while they wait in line at supermarket and retail locations. Several categories of AP news and entertainment content will be integrated as a scrolling ticker across the bottom of PRN's multi-paned eye-level screen.

PRN currently has more than 100 active content partnerships with many top television networks and publishers, covering a wide range of programming content.    "We are very pleased to add Associated Press to our list of premier content providers on our Checkout TV network," said Richard Fisher, PRN president. "We strive to provide the most appropriate, targeted programming that meets the needs of retailers and shoppers alike, and offering this valuable news and information service will certainly enhance the in-store experience."   "This arrangement to provide news content to shoppers on PRN's in-store digital platform is a nice fit with our global goal to reach new markets," said Ted Mendelsohn, AP director of New Media Markets.