Display Technology
PPDS taps Fabrice Penhoat for business director role
March 31, 2025
Fabrice Penhoat has been tapped to drive Philips Signage and dvLED growth in the French and African markets.
He has been promoted to the newly-created position of business director and responsible for implementation and executions of accelerated sales and growth strategy for Philips Professional Displays in these regions, according to a press release.
Penhoat's AV career spans over two decades with13 years devoted exclusively to Philips Professional Displays. He his career with the company in 2015, joining as commercial director for Philips Signage.
He is based in Paris and reports to Cesar Sanz, sales director for France and Iberia.
"I am proud to have been entrusted in helping guide our business on this next phase in France, Dom Tom and Africa. As anyone who visited the Philips stand at ISE 2025 in Barcelona will have seen, the interest in Philips Professional Displays has reached a new level. This proves the power of our amazing team of PPDS people together with what I truly believe is the most versatile and complete product offering available on the global market. It is an exciting time to be part of the business," Penhoat said in the release.
Included In This Story
Philips Professional Display Solutions (PPDS)
At PPDS, we help bring the digital to life. We’re part of the largest display manufacturer in the world, TPV Technology. And we proudly hold the exclusive global rights to bring Philips branded digital signage, LED displays, professional TVs and monitors to life. What’s more, we have the innovation to bring that together with complementary.
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