DOOH Advertising

Moving Walls makes leadership additions in largest ad regions

Photo: Generated by AI. Adobe Stock.

April 16, 2025

Moving Walls, an OOH media enterprise software provider, has appointed Manson Chan, in China, and Nick Coston, in the U.S., to the company's global operations.

Headquartered in Singapore, Moving Walls was recently awarded a Guinness World Record for the most digital signage screens operated by an in-train broadcast network, according to a press release.

"These appointments come at a time when Moving Walls ran campaigns across six continents in a single month," Founder and Group CEO Srikanth Ramachandran said in the release.

The appointments align with the trend toward advertisers running global OOH Campaigns.

"I am thrilled to introduce Moving Walls' best-in-class solution in China," Chan said in the release. "Global brands want accountability and automation to execute campaigns in China, and at the same time, many Chinese brands are going global. Moving Walls' solution brings agility to meet both these requirements."

"Moving Walls is no stranger in the USA and has powered some leading publishers with their technology stack," Coston said in the release. "Besides strengthening and accelerating the digital transformation of the publisher ecosystem, it's my role to facilitate global campaigns emerging from the USA and support the inbound from global brands located outside the USA."