March 7, 2022
Legrand AV, an audio-visual and display solutions provider, launched its series of roadshow events in January to connect with partners and customers in person, according to a company press release.
Due to COVID-19, Legrand AV had to find how partners would want to interact with the sales team when tradeshows were not an option. Customers said they wanted to see and touch products and have live demonstrations.
"Some of our brands had done roadshows in the past and customers really liked the interaction and convenience," Laurie Englert, VP, customer experience at Legrand AV, said in the release. "People felt more comfortable with smaller groups and the ability to be outside. They loved the idea of getting to see their own sales rep."
The trailer features solutions from six commercial brands of Legrand/AV, including:
"Our sales team has been itching since day one to get back out there," Englert said in the release. "It's not just what they do, it's who they are. They are beyond thrilled to get out and see customers face-to-face again."
The Legrand AV Roadshow will travel across the contiguous U.S. from January throughout the rest of 2022.