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Learfield IMG College appoints former Amazon marketer as CMO

April 6, 2021

Learfield IMG College, a content and commerce fan engagement solutions provider for intercollegiate athletics, has selected Jennifer Davis to serve as CMO. Prior to joining IMG, Davis served as head of product marketing management for training and certification at Amazon Web Services, according to a press release.

Davis also has experience in the digital signage space as CMO for Leyard International and Planar Systems.

"We're thrilled to have Jennifer Davis as our CMO and welcome her as a prominent voice on our executive leadership team," Cole Gahagan, CEO and president, IMG, said in the release. "She brings a wealth of experience in marketing and thought leadership, which will provide a valuable perspective as we implement our long-term strategy and continue to deliver new innovations in order to best serve our school and brand partners."