News

Kids play center deploys interactive projection tech

August 6, 2013

Children's entertainment center Safari Adventure in Riverhead, N.Y., recently installed an EyePlay Interactive Gaming System, an interactive projection technology solution from EyeClick, according to an announcement from EyeClick.

The EyePlay provides a virtual interactive playground full of colorful graphics and engaging sounds. Kids run, jumpand play games such as Piano, Super Soccer, Frogz, Disco Floor, Cheese Heist and many others. Soon after the installation near the entrance of the facility, according to the announcement, Safari Adventure owner Stephanie Shin noticed an increase in return customers.

Safari Adventure is an attraction located in Long Island that provides 11,000 square feet of indoor fun including a four-level playground called "Kilimanjaro" suitable for children ages 1-10. The facility also offers a children's entertainment center with video games and challenges, four huge bouncers, as well as private party rooms and a cafe.

Owner Stephanie Shin said in the announcement that the interactive gaming system aligned with her company's strategy: "Our goal and mission is to provide fun, playful adventures for children to experience. The EyePlay is interactive, fresh on the edge of technology, motion games that the children love. Our goal is to provide an amazing experience and the EyePlay has brought the experience to a new level."

As of its installation date, Shin estimates that there has been a 15-percent increase in walk-in traffic due to return customers.

Of her first exposure to the system, Shin said, "My thought when I first saw the EyePlay at the IAAPA conference in Orlando in 2012 is that I wanted this for my business. The goal was to increase foot traffic by providing something fresh, exciting, different and fun for the children, and the goal is absolutely achieved with the EyePlay."

Learn more about digital signage in entertainment venues.