News

I-Display rolling out battery-operated digital shelf display

December 15, 2010

London-based i-Display has announced that it is producing the iShelf, a battery-operated, digital signage shelf display that company representatives said can last for more than three months of constant activation. The iShelf comes with a flashing LED-activation button that plays movies or JPEG slideshows with audio and executes the job of a sales person when pressed.

"The iShelf Digital Signage Display is a low-cost, easy-to-operate shelf display that allows retailers to engage, inform and educate their consumers while they are in store," iDisplay VP of sales and marketing Ben Chanoch said in the announcement. "Its video content is easily uploaded via a USB stick, and there is the added attraction of having replaceable static print that provides strong branding area for your graphics message."

Designed to operate cable free and with the use of standard batteries, the iShelf fits multiple shelving configurations in retail environments and supermarkets and grocery stores. Using its secure and adjustable mounting system the height and angle can be changed to ensure that customers never miss these digital signage sales personnel, Chanoch said. This feature also has the added advantage of not taking up merchandising space, which can be a concern for supermarkets and grocery brands.