News

Golf-cart digital signage ad firm sponsoring 'Video Everywhere'

Digital Caddies Inc. announced it is a sponsor of this year's Digital Place-based Advertising Association Video Everywhere Summit, starting today at the Crowne Plaza Times Square in New York City.

November 4, 2014

Digital Caddies Inc., a provider of on-course technology services and content to golfers, announced it is a sponsor of this year's Digital Place-based Advertising Association Video Everywhere Summit, starting today at the Crowne Plaza Times Square in New York City.

The DPAA is an association composed of some of the world's largest place-based digital networks, according to the announcement.

"We are very excited to be a part of today's Video Everywhere Summit," said Ted Bradley, VP of advertising at Digital Caddies, in the announcement. "With over 600 delegates from agencies, brands, research and technology firms expected to attend, this event will expose our platform to many of the industry's top leaders, decision makers and buyers. Since this is an 'experiential' event, we will be displaying our interactive screen installed in an actual full-size golf car just outside the main ballroom, giving all attendees the ability to view and interact with our platform. This up-close and personal exposure to so many agencies and brands is a excellent opportunity to showcase our technology."

DPAA President and CEO Barry Frey said, "We are delighted to welcome Digital Caddies as a first-time sponsor of our Video Everywhere Summit. Their display will be a great addition to our experiential showcase and will be a terrific opportunity for advertising executives to get a firsthand look at a technology that engages golfers while they are out doing what they love." 

The DPAA's seventh annual Video Everywhere Summit is the conference dedicated to video neutral planning, activation and clients' use of multiscreen strategy. Topic areas include programmatic, cross media, digital place-based success stories, mobile activation, managing growth and more. The 600 attending delegates represent agencies, brands, place-based networks, research and technology firms.