News

'For Rent' signs going digital

July 31, 2012

Flagship Properties in Toronto has entered into an agreement with Digital Marketingbox powered by UNOapp online software to install outdoor digital signage at its apartment rental complexes, the company announced today.

Flagship will use DMB and UNOapp to promote vacancies and property information both to the localcommunity with outdoor digital signage and online through its Web and social channels, the company said.

"We're always looking for new ways technology can increase the value of our properties, attract the right tenants and generate awareness for Flagship as we continue to grow our portfolio of rental properties and business," said Shane Grosman, the founder and president of Flagship.

"The digital box we're installing will allow us to showcase the entire Flagship portfolio as well as communicate locally to tenants and neighbors with the right message at the right time, to make us a bigger and better part of the community, as well as make sure we're front of mind when opportunities present themselves for new acquisitions. Our pilot project neighborhood will have its first digital rental sign. We have gone away from the boring and tired wood rental signs and have gone with an LCD to display everything our prospective renters want to see from floor plans to property videos to social media all on one brilliant screen."

Read more about outdoor digital signage.