Digital signage partnership to deliver audience measurement for networks
Signagelive has partnered with Admobilize to deliver audience analytics and dynamic creative tools to digital signage networks. Admobilize's analytics platform will provide information on demographics, emotions and attention of viewers of Signagelive networks, according to a press release.
"Being able to support the proof of play and proof of display data that we capture in Signagelive with proof of view, is imperative to Signagelive resellers and network operates who want to measure the true impact of their digital signage," Jason Cremins, founder and CEO of Signagelive, said in the release. "AdMobilize provide a simple, powerful and cost effect audience measurement and visual analytics that compliments Signagelive and meets the demands of our partners and the 1,800 digital signage networks powered by our platform across the world."
The companies plan to use the partnership to offer a more seamless digital signage solution for their customers.