News

Digital Place-based Advertising Association opens early registration for 2014 Video Everywhere Summit

June 30, 2014

The Digital Place-based Advertising Association announced recently that it has opened registration for its seventh annual Video Everywhere Summit slated for Tuesday, Nov. 4, at Crowne Plaza Times Square in New York City. Early bird pricing will be available until August 1.

Details on registration can be found at www.videoeverywheresummit2014.com. Attendees registering before July 15 can enter a drawing to win an additional summit  pass by tweeting: "I just registered for the DPAA Video Everywhere Summit on Nov. 4! Register at www.videoeverywheresummit2014.com #DPAA2014."

The DPAA said it expects a record crowd of more than 600 people at this year's Video Everywhere Summit. The Summit is dedicated to video-neutral planning, activation, clients' use of multiscreen strategies, and the role of digital place-based in today's media ecosystem. A wide range of panels, presentations and sessions will cover topics such as programmatic buying, cross media, mobile activation, digital place based success, managing organizational growth and more. An expansive, hands-on exhibit hall also will be open to attendees, the association said.

A preliminary list of confirmed speakers includes Chris Boothe, CEO, Spark; Sallie Mars, senior vice president, chief diversity officer, McCann Worldwide; Jay Sears, senior vice president marketplace development, The Rubicon Project; and Shelley Zalis, CEO, IPSOS OTX.

DPAA President and CEO Barry Frey said in the announcement that the association is "tremendously excited about the agenda that is starting to take shape. We will explore hot topics of great value to the ad community, including multiscreen strategies, programmatic buying, the relationship between mobile and digital place based and how advertisers are using the two in concert, and so much more."

The Summit will be held in New York the same week as two other major media and advertising events: Ad-Tech New York and Customer Engagement Technology World, both slated for Nov. 5 and 6.