Display Technology

CrownTV releases digital signage app for displaying NFTs at retailers

Provided

January 10, 2022

Digital signage company CrownTV has released an app that will allow retailers and other businesses to display NFTs on digital displays in their retail locations or points of business, according to a company press release.

The app, integrated with CrownTV's digital signage solution, will bring NFTs — which typically exist in the digital realm — into the physical realm to be displayed in retail spaces.

An NFT, or non-fungible token, is a digital asset that lives on a blockchain and can be purchased and sold. NFTs often take the form of digital artwork, but can also be photography, music, videos, tweets, memes, or any kind of easily reproduced digital file.

The app will enable businesses to display an NFT they own or any NFT publicly available on OpenSea, an NFT marketplace. Users can also display price information, provenance, description, and a QR code that retail shoppers can scan to purchase the NFT on their phone from the store.

CrownTV's NFT app will be available to users of its digital signage software on the dashboard. The content can be optimized for video walls, vertical displays, horizontal displays, and screens with HDMI support, in up to 4K resolution. Along with CrownTV's other digital signage apps, the NFT can be added to a playlist and remotely scheduled to display among other apps and content on screens.