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Clusta develops digital signage advertising control feature for iPhone

June 7, 2009

Birmingham Post (England): Birmingham digital creative agency Clusta is pioneering a new advertising platform which allows people to move objects around on digital signage screens using their iPhone. Using 3G or Wi-Fi connectivity, visitors to London's Westfield Centre can control which ad they want to see on a 57-inch LCD screen. Clusta partnered with CBS Outdoor on the project.
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