News

CAYIN showcasing 2015 digital signage trends at ISE15

Digital signage provider CAYIN Technology Co. Ltd. will showcase upcoming digital signage trends and 4K video walls at this year's Integrated Systems Europe trade show in Amsterdam.

January 9, 2015

Digital signage provider CAYIN Technology Co. Ltd. will showcase upcoming digital signage trends and 4K video walls at this year's Integrated Systems Europe trade show in Amsterdam, Feb. 10-12, the company announced.

According to CAYIN, consumers are shifting their focus to more personal solutions. Integration with mobile devices, extended applications and diverse solutions such as two-way, data-driven, cloud-based services become crucial to the goal of living smarter, the company said. These elements also offer enormous potential for the digital signage market:

Using digital signage to get the most out of Big Data - Digital signage advanced monitoring and reporting software can generate complete statistics and charts, which give media owners a comprehensive understanding of out-of-home media. Moreover, media owners can reach their target audience and provide them valuable information or services at the right time, to the right place, and serving the right needs by integrating dynamic mobile data.

Interactive digital signage empowering the Internet of Things - The concept of the "Internet of Things in smart cities" has attracted increasing attention in recent years, paving the way for digital signage toward increasing innovation in diverse industries. Whether combined with mobile devices, RFID, augmented reality, somatosensory, facial recognition or omnichannel technology, digital signage builds a bridge of communication between people and brands or even cities. Through the network connection, digital signage can integrate both physical and virtual components and serve as a powerful marketing channel, the company said.

Extended software development to create new opportunities - With powerful software development kits, digital signage can empower competitive advantages for industry in the near future. Developing proprietary management tools via HTTP-based APIs and creating unique applications can also improve the efficiency of resource integration between vertical markets and take digital signage to the next level.

Included In This Story

---

CAYIN Technology Co., LTD

CAYIN Technology develops digital signage players, servers, and software, which are widely used in more than 80 countries. Its flexible platform is the best choice for system integrators to provide diversified solutions.

Request Info

Learn More