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BroadSign Int'l lands German airport DOOH

March 28, 2013

Germany's Media Frankfurt GmbH, an OOH advertising media owner in airports, has converted all of its 161 digital locations to BroadSign International's digital signage software platform, according to an announcement from BroadSign.

Media Frankfurt's network is currently composed of 238 large-format LCD panels, strategically placed to capture the attention of more than 57 million passengers annually. A number of large LED screens will be added in the near future.

The technical aspects of network operations for Media Frankfurt and managed services are supported by Neo Solutions, a full-service digital signage systems integrator, who is already managing several thousand screens running on BroadSign's software-as-a-service platform.

"Since the switch we find that the software makes it easy for us to configure the networks as well as schedule and execute campaigns of any complexity," said Media Frankfurt's Director of Operations, Christian Brauch, in the announcement.

Learn more about digital signage software.