June 26, 2014
BlueFox and YCD Multimedia today announced a new strategic content partnership, according to a press release. YCD Multimedia, with U.S. headquarters in New York and offices worldwide, is a global supplier of advanced digital signage software solutions. BlueFox, headquartered in Cesson Sévigné Cedex, France with U.S. offices in California offers fully licensed, quality content for digital-out-of-home media systems to the YCD-driven networks.
"It is extremely important that YCD provide our customers with not only great software, but also great quality content which can easily be accessed and integrated with our C-nario software," Sam Losar, President of YCD Multimedia USA, said in a statement.
BlueFox-curated content is available in 17 languages, according to the press release.
"We are very happy to continue the work we have been doing with YCD and the former C-nario team for several years," Guillaume de La Tour, president and U.S. CEO of BlueFox, said in a statement. "YCD's international network is an ideal platform for BlueFox's geo-localized content that will serve a variety of verticals and countries around the world. Thanks to YCD's expertise in large billboards and the compatibility of our content, we are sure that this partnership will further BlueFox's horizons."
Offering BlueFox content to the YCD network gives customers the ability to display geo-localized content feeds updated in real-time, such as news, sports, weather and traffic reports, according to the press release.