Barix promotes Reto Brader to CEO
Barix, an audio over IP provider, has promoted Reto Brader to CEO of the company. He previously served as vice president of sales and marketing at Barix, and has held key positions in the past at Hewlett Packard, Utah Scientific, Pixelmetrix and Alcatel, according to a press release.
Brader will help improve Barix's market position by capitalizing on its latest solutions, such as its IPAM 400 audio module for developers, the release said.
"Reto knows the market and has demonstrated his strength in building and managing the distribution channel and key customer relationships," said Johnannes Rietschel, Barix chief technical officer. "His many years at the frontline in the worldwide A/V and broadcast markets are key assets to Barix."