Display Technology

Action Media signs Vendo as national sales rep in Canada

January 17, 2022

Vendo Media, an OOH promotional company serving parts of Canada, will serve as the national sales representative for Action Media's Outdoor Digital assets, according to a company press release.

Action Media, a digital billboard advertising company, has assets available on all Canadian programmatic platforms through Vendo Media. Action Media will continue to handle local sales.

"This sales partnership allows us to offer advertisers and ad agencies a comprehensive Ontario-wide Outdoor Digital network, with increased coverage across 31 markets. Furthermore, it enhances our national offering of digital assets to 360-plus faces across Canada," Sylvio Deluca, COO of Vendo Media, said in the release.

Action Media's assets include more than 10 digital faces across Muskoka, Barrie, Orillia and the Kawarthas, Ontario.

"We are thrilled about this partnership with Vendo Media. Sylvio and his team are professional, and results focused. We are excited to expand their extensive national network to markets where their competitors do not have a presence," Kevin Boyes, president of Action Media, said in the release.