Reaching the back to school market with DOOH advertising

Outlined are five steps to making the most out of digital ad campaigns in the months of August and September.  

Capital Networks takes its digital signage software into U.S. education market

August 12, 2009

Capital Networks Ltd., has launched a new digital signage software program, aimed at the U.S. Education market. Dubbed Audience.Campus, the platform has been…

DOOH aggregator ADCENTRICITY announces consulting services

August 12, 2009

ADCENTRICITY, an aggregator and strategist for digital out-of-home media (DOOH), today announced the availability of consulting services specifically for…

Digital Signage Certified Experts program to be held at CEDIA Expo 2009

August 12, 2009

The Digital Signage Experts Group will hold its Digital Signage Certified Experts workshop and certification program at this year's CEDIA Expo, held Sept.

San Diego Planned Parenthood rolls out digital signage network

Twenty-one California locations will get healthcare networks after successful research, pilot program.  

Cisco Digital Signage Video Data Sheet

Cisco Digital Signage provides scalable, centralized management and publishing of high-quality content to networked, on-premise digital signage displays.

Cardinal Health launches ad-based digital signage network in retail pharmacies

The network, free to deploying pharmacies, to offer both ad and education content to millions of waiting customers.  

Digital Signage Expo reformats, expands 2010 conference program

August 11, 2009

ATLANTA, Ga. – Digital Signage Expo has unveiled a reformatted and expanded Conference Seminar Program for its annual tradeshow, being held Feb. 23-25, 2010…

Digital Carpet - Interactive Digital Signage from DigInfo

Featured is a gesture-based floor-projection digital sign from DigiInfo. Using a projector and optical camera, users can interact and acutally move projected…

Coca-Cola vending machine marries self-service and digital signage

Anthony Phillips, global marketing manager for Coca-Cola, demonstrates the company's new vending machine technology. Video is courtesy Lions Daily News.

Almo taps another Electrograph alum to head sales team

August 10, 2009

Almo Professional A/V has announced that it completed the hiring of its sales force by bringing on an entire East Coast team. The group is being led by…

Ask the Experts: Should digital signage be placed in checkout lanes?

August 9, 2009

Supermarket checkout lines provide a venue for targeted digtial signage messaging. Brad Gleeson of TargetPath explains how this area of the store can be…

WAND donates digital menu board to the Dave Thomas Foundation

August 9, 2009

WAND Corp. has donated a three-panel outdoor digital menu board system to the Dave Thomas Foundation for Adoption as a prize for its annual golf outing. The…

Breaking down Arbitron's Out-of-Home Digital Video Display Study 2009

The report exposed key demographics and venues that are fertile ground for digital out-of-home advertising.    

UltraStar Cinemas installs digital signage from Corn Digital

August 6, 2009

UltraStar Cinemas has set up a network of digital signage and digital menu board displays in its box office and concession areas. The solution was provided…

Research: 67 percent of Americans notice DOOH screens

August 5, 2009

COLUMBIA, Md. - Approximately 155 million (67 percent of) U.S. residents aged 18 or older have seen a digital out-of-home (OOH) video display in the past…

Aldeasa expands Barcelona Airport digital signage network

August 4, 2009

AS Video and Match Ingeniería de Sistemas have completed the next phase of Aldeasa's retail digital signage network at Barcelona International Airport. The…

Maldron Hotels use digital signage to re-brand new hotels across Ireland

August 4, 2009

Having acquired nine hotels from the Choice Hotel Group, Maldron Hotels in Ireland was looking for digital displays in its reception areas to reinforce brand…

Peterbilt Truck Centers add digital signage network

August 3, 2009

Peterbilt Truck Centers in Mississippi, Arkansas, Louisiana and Alabama will soon receive a new addition to their marketing efforts in the form of digital…

The convergence of digital signage and Twitter

The social media tool is serving as a way for screens to get user generated content, and its not as hard as you might think.