Lyle Bunn
Lyle Bunn
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Intel continues to push digital signage innovation
by Lyle Bunn — Strategy Architect, BUNN
Intel technologies drives 75 percent of the media players and compute engines that drive digital signage and place-based media globally. The company…
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The showroom store and customer experiences
by Lyle Bunn — Strategy Architect, BUNN
As the showcase location is used to test and validate improved customer experience and engagement, the brand or retailer should assess individual elements of…
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How digital signage meets the corporate hierarchy of needs
by Lyle Bunn — Strategy Architect, BUNN
The opportunity cost of not using digital media is now greater than the cost of its use, digital signage expert Lyle Bunn says, and this opportunity cost…
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Settling the frontier of digital out-of-home
by Lyle Bunn — Strategy Architect, BUNN
Digital media and dynamic signage analyst recounts key takeaways form recent events looking at the still untamed digital out-of-home landscape.
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Shopper conversion through retail shelf media
by Lyle Bunn — Strategy Architect, BUNN
A dynamic signage expert consultant takes a deep dive into shelf-level digital signage.
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On-vehicle digital signage is on the move
by Lyle Bunn — Strategy Architect, BUNN
Is the on-vehicle digital signage frontier set to open up? Here's the road map.
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Digital signage 'log jam' causing delays, offering opportunities
by Lyle Bunn — Strategy Architect, BUNN
While growth numbers look good, there is a logjam in digital out-of-home — but it's a problem rife with opportunities for those willing to help clear it.
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Architectural media integrates digital signage into the environment
by Lyle Bunn — Strategy Architect, BUNN
Digital signage is increasingly becoming an integral part of the architectural environment rather than an adjunct to it, according to digital signage…
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2010: The year of choice for digital signage
by Lyle Bunn — Strategy Architect, BUNN
One of the industry's top analysts says this is the year digital signage finally comes of age.
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WPP CEO relates to DOOH in AD-Tech speech
by Lyle Bunn — Strategy Architect, BUNN
Sir Martin Sorrell made several key points that relate to DOOH while delivering the opening keynote to a packed house at Ad-Tech conference in New York this…
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