VIOOH News & Media
Simplification and scale: The new era of outdoor media
by Nick Parker — Board member and non-executive Chair of VIOOH, VIOOH
Maintaining technological parity with competitors is essential, but the real differentiator will be the ability to listen and respond to stakeholder needs.
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Viooh, Turnadon team on nationwide programmatic partnership
March 11, 2025
Global DOOH supply side platform Viooh is collaborating with French advertising network Turnadon on a nationwide programmatic media owner partnership in France.
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JCDecaux Mexico, Viooh team up on DOOH campaign for Mazda
March 7, 2025
A DOOH campaign for Mazda's CX-70 SUV, created by JCDecaux Mexico and Viooh, produced a 17% increase in traffic to Mazda dealerships in Mexico City.
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Ludovic Menard named CPO at Viooh
February 20, 2025
Viooh, a global digital out of home supply-side platform, has named Ludovic Mendard as chief product officer.
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Media company taps Helloo for DOOH advertising effort
February 12, 2025
Brazilian media company helloo is teaming up with VIOOH to bring programmatic DOOH advertising to helloo's 15,000 digital screens.
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AFA Decaux expands VIOOH partnership
February 11, 2025
AFA Decaux has expanded its partnership with VIOOH, a global DOOH supply-side platform.
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Framen, VIOOH partner in Australian co-working spaces digital advertising
December 16, 2024
Framen, a digital signage and programmatic content provider, has partnered with VIOOH, a global DOOH supply-side platform, to provide digital signage…
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VIOOH announces 2023 carbon emissions were significantly below industry benchmarks
November 11, 2024
VIOOH, a global digital out of home supply-side platform, announced that its 2023 full-year emissions intensity was below 0.35 grams CO2e per ad impression.
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VIOOH Trading Manager launches intelligent, programmatic features
September 3, 2024
VIOOH, a global DOOH advertising supply-side platform, has announced a range of intelligent, programmatic features for its VIOOH Trading Manager platform.
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Kevani, VIOOH partner in digital advertising
August 14, 2024
Kevani, an OOH media development firm, has partnered with VIOOH, a DOOH supply-side platform, to make Kevani inventory in Los Angeles available to advertisers…
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VIOOH launches real-time DOOH platform
June 12, 2023
VIOOH, a global DOOH supply side platform, has announced the launch of VIOOH Trading Manager, a real-time programmatic platform, along with VIOOH Intelligence…
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Blis partners with VIOOH in UK, plans expansion
October 26, 2022
Blis has entered a partnership with VIOOH, according to a press release, with both companies based in the U.K. and the deal includes rights to the JCDecaux…
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pDOOH predicted to continue growth
October 12, 2022
VIOOH, a global DOOH supply-side platform, has announced the release of its annual DOOH research, which include survey feedback from 1,000 media professionals…
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VIOOH launches programmable DOOH at major airports
February 21, 2022
VIOOH, a digital out of home marketplace, has launched programmatic digital-out-of-home advertising at selected U.S. airports in partnership with marketing and…
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Companies warming up to prDOOH
November 11, 2021
The future of prDOOH is promising and its increasing inclusion in multi-channel programmatic campaigns is likely to be a key driver of widespread adoption…
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AdQuick.com, VIOOH team up for DOOH campaigns
September 29, 2021
AdQuick.com, an OOH advertising marketplace, has formed a strategic partnership with VIOOH, a DOOH marketplace to expand reach in the digital billboard and…
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VIOOH expands street furniture, bus stop DOOH into Hong Kong
July 22, 2021
VIOOH, a DOOH marketing producer, has expanded into urban Hong Kong with JCDecaux Cityscape street furniture and bus shelter programmatic advertising…
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