Display Technology
Denmark museum exhibits leverage BrightSign, Nubart Sync
Denmark-based museum Museum Sydøstdanmark is leveraging BrightSign players along with Nubart Sync software to combine digital signage exhibit content with custom audio on visitor phones, according to a case study shared with this publication.
May 21, 2024 by Daniel Brown — Editor, Networld Media Group
Denmark-based Museum Sydøstdanmark is leveraging BrightSign players along with Nubart Sync software to combine digital signage exhibit content with custom audio on visitor phones, according to a case study shared with this publication.
The system allows visitors to scan a QR code for a given exhibit to access custom audio on their mobile device, with an aim to enhancing public health by eliminating the need for headset use, along with allowing audio to be played in different languages with full lip sync. Accessibility features include the ability to play videos with audio description or playing content versions with simplified language.
"Over the years, more and more of our customers have been asking us if it would be possible to synchronize the audio with the video in our PWA audio guide," Rosa Sala, CEO at Nubart, said in the release. "Until now, this has only been possible with expensive hardware and software such as i-beacons or RFID trigger systems, which are not really financially feasible for most museums and cultural institutions."
The system allows videos to be played on digital signage via the BrightSign digital signage players or on the user's personal device, with lip-synced audio in both cases playing on the user's device. Lip sync is achieved via technology that leverages time stamps and device-specific offsets, along with factoring latency.
"The big advantage of Nubart Sync is that the system communicates the time stamps exclusively via the server," Sala said in the case study. "The audio file can be streamed or alternatively pre-loaded to the browser, meaning that only a minimal Internet bandwidth is required for latency-free playback."
Museum Sydøstdanmark has been using Nubart Sync since 2021 at locations including Køge Museum, Danmarks Borgcenter and temporary exhibitions at Holmegaards Vaerk.
"No matter what device our visitors are using, there is absolutely no latency as long as the internet connection is stable," Carl-Henrik Hansen, CTO at Museum Sydøstdanmark, said in the case study.
About Daniel Brown
Daniel Brown is the editor of Digital Signage Today, a contributing editor for Automation & Self-Service, and an accomplished writer and multimedia content producer with extensive experience covering technology and business. His work has appeared in a range of business and technology publications, including interviews with eminent business leaders, inventors and technologists. He has written extensively on AI and the integration of technology and business strategy with empathy and the human touch. Brown is the author of two novels and a podcaster. His previous experience includes IT work at an Ivy League research institution, education and business consulting, and retail sales and management.
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