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Features

The age of Machine Intelligence is here: Are you ready?

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Are you prepared for the Age of Machine Intelligence? That's a time when machines anticipate consumers' choices before they are made. That age is nearer than…

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Finding the keys to a successful CMS

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Just as there are many types of displays on the market, there are also a wide variety of content management systems. Picking the right CMS for your business is…

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H&M, wayfinding claim top spots for May 2019 digital signage stories

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Spring is wrapping up and the summer heat is on the rise. Digital Signage Today readers prepared for the upcoming heat wave by reading stories on digital…

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7-Eleven boosts the customer experience with menu boards

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Convenience stores typically have a transient customer that strives to be in and out as quickly as possible. In order to maximize sales, they need to have an…

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3 reasons to attend the ICX Summit

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Keeping up with constant changes in technology can be a major challenge, especially when many solutions also carry a high price tag. ICX Summit can help give…

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2 steps to delivering cutting edge content

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

New end users often find digital signage overwhelming given the content aspect. However, at the end of the day, digital signage's main purpose is to deliver…

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NEC talks how to make digital signage pay off

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

How do you know digital signage will actually pay off? And how can you measure its effectiveness? Both questions depend on how well you understand your…

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Digital signage future trends claim top spots in Q1 2019

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

We are now a quarter of the way through 2019, and readers of Digital Signage Today had their focus set clearly on future trends all throughout the period. The…

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Target, DOOH trends dominate top stories in April 2019

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The top stories last month looked at how Target and other retailers are using big data to deliver better digital signage as well as key trends and innovative…

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H&M enhances customer engagement with digital signage

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage isn't just for pushing sales, it's also useful for crafting better customer engagement. By doing this, retailers can improve sales and create…

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Top chefs share insight on tech, food trends, LTO strategies

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Chefs are on the front line of restaurant chains, crafting recipes, handling supply chains and interacting with emerging technology. Four chefs shared their…

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2 factors to consider when designing DOOH content

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Selecting the right content for a DOOH campaign is a difficult task. Whether you are running a dynamic or traditional campaign, you have to think carefully…

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What's driving the DOOH market?

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

In the past, DOOH was little more than taking a billboard image and importing it in a digital format. But now DOOH can deliver content that directly responds…

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Eye tracking tech delivers DOOH ads, prizes

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Dynamic content has the potential to engage audiences in a deep way. Jetstar, an airline operating in Melbourne, Australia, tested out dynamic content with a…

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How to deliver effective dynamic DOOH campaigns

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Although many companies are embracing dynamic content for digital signage and DOOH, there are many ways dynamic can go wrong. In order to deliver successful…

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AR, AI claim top read spots for March

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

The top five stories for March covered topics related to personalized experiences, virtual reality, AI and other trends in the digital signage market. The most…

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Target marketer, digital signage leaders discuss how to use big data without creeping out the customer

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

How do you deliver dynamic digital signage based on Big Data without creeping out customers? Target, Lamar and other companies discussed how to use Big Data to…

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JCDecaux, Pandora deliver DOOH dating tips

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

For Valentine's Day 2019, Pandora, a jewelry company, deployed an interactive DOOH campaign at Westfield Stratford City shopping center in London to deliver…

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The key to customer experience is removing 'cones'

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Every business that is using technology to serve its customers, whether it is a kiosk, mobile phone or digital signage, is involved in the "everywhere…

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Technology will transform every aspect of QSR

by S.A. Whitehead — Food Editor, Net World Media Group

QSR brands are realizing the increasing need for collaborative efforts around restaurant technology such as social media ordering, pay-at-the-table, augmented…

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