Video

Digital signage on London's Oxford St.

Walking up and down one of London’s busiest corridors shoppers and commuters can find screens galore, many of them in the windows of cell phone providers such as O2, the Carphone Warehouse and Vodafone. Most notably, Eyeconic and WindowGain installed double-decker rear projection screens in late 2007 directly across from the Oxford Circus station. Interestingly, they were running the same content as WALK’s StreetlevelTV by Motomedia.

April 26, 2009