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Trends / Statistics News

PPDS recognized for sustainability impact

March 19, 2025

PPDS, the exclusive global provider of Philips Professional Displays, has received praise and a special commendation at the TUI Sustainability Impact Awards…

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VIOOH announces 2023 carbon emissions were significantly below industry benchmarks

November 11, 2024

VIOOH, a global digital out of home supply-side platform, announced that its 2023 full-year emissions intensity was below 0.35 grams CO2e per ad impression.

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Digital signage market to reach $41.55B by 2031

July 24, 2024

The digital signage market will grow from $17.77 billion in 2023 to $41.55 billion by 2031, according to data from SkyQuest. This represents a compound annual…

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Samba TV, GSTV team up in DOOH advertising technology

April 15, 2024

Samba TV, an audience data and omniscreen measurement provider, has partnered with GSTV, a video network with screens at tens of thousands of fuel retailers…

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Broadsign releases State of Static OOH Report, includes insights for digital age

February 15, 2024

Digital signage firm Broadsign has released its State of Static OOH Report, including insights for the digital age.

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Survey says 1 in 3 companies will replace employees with AI in 2024

November 14, 2023

One in three companies will replace employees with AI in 2024, with 53% of companies currently using AI, said respondents to a survey by ResumeBuilder.com…

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Self-Service Innovation Summit to highlight hundreds of lessons from self-service device deployments

November 2, 2023

This year's Self-Service Innovation Summit will include a special session entitled "Lessons from 100s of Self-Service Device Deployments," to include real-life…

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Digital signage software market to exceed $7B over next decade

September 19, 2023

The digital signage software market will exceed $7 billion by 2032 thanks to an annual growth rate of 21.3%, according to "Digital Signage Software Market," a…

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Retail industry ranks 3rd in client data leaks, study finds

September 11, 2023

The retail industry ranks third in client data leaks, with over 700 retail companies suffering data breaches during which various consumer data was leaked…

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Vistar Media reports significant Asia Pacific advertising growth

August 1, 2023

Vistar Media has reported 727 active advertisers using its DSP in the APAC region in H1 2023, marking 300% growth over the same period in 2022, according to a…

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2023 OOH global revenue to surpass $40B

July 31, 2023

Tom Goddard, President, World Out of Home Organization. Image provided by WOO. OOH global revenue has surpassed $40 billion, according to the World…

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Nichefire announces AI analytics solution

June 6, 2023

Nichefire, a software firm, has announced its AI-powered analytics tool TrendFire, which aims to produce data-driven insights using data from social media…

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QMS announces expansion in Queensland DOOH

May 30, 2023

Digital media firm QMS has announced its expansion in Queensland, Australia, with an estimated 30% increase in audience reach compared with 2020 numbers…

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Billboards still strong amid rise of programmatic DOOH, Vistar Data shows

May 10, 2023

Billboards remain a major advertising boon amid the rise of emerging technologies, according to a Vistar study of billboard effectiveness in the context of…

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Dentsu will purchase Tag, company reveals

March 9, 2023

Dentsu, the Japan-based global advertising giant, will purchase British agency Tag Worldwide, which specializes in creative production and customer…

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Signage network makes DOOH 24% more memorable in neuroscience study

March 6, 2023

QMS, an Australia-based outdoor media company, has announced the results of its neuroscience study, executed in partnership with Neuro-Insight, a research…

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Programmatic screen count up 15%, digital signage grows across pDOOH

March 1, 2023

Place Exchange, a supply side platform for programmatic out-of-home media, has released its "H2 2022 Programmatic OOH Trends Report," which it shared directly…

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Saturn announces UK hiring drive, cites digital signage demand

January 6, 2023

Saturn Visual Solutions, a Manchester, England-based digital signage consultancy firm, has announced a hiring drive with seven new staff members in the past…

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25 million stream FIFA in Bangladesh on Toffee

December 8, 2022

Bangalink has reported that 25 million users in Bangladesh have streamed FIFA this year using its Toffee platform, according to a press release.

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OOH revenue rose 11% in Q3 2022

December 5, 2022

Out-of-home advertising revenue rose 11% in the third quarter of 2022, according to figures in a report from the Out of Home Advertising Association of…

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