Digital signage company enters kiosk market

Keywest entered the digital signage arena in 2001, and is now creating kiosks.

Forrester Research to keynote DSA webinar on mobile opportunities

October 9, 2011

The Digital Screenmedia Association has announced that it will hold a free, one-hour webinar on Oct. 18 featuring Julie Ask of Forrester Research addressing…

Canadian out-of-home firm integrating NFC for mobile interaction

October 5, 2011

Canadian indoor advertising firm Newad has announced that it will begin integrating NFC (near field communication) technology into its digital out-of-home and…

ISIGN on target with purchase of Pinpoint Media

September 27, 2011

Location-based interactive proximity advertising solutions firm iSIGN Media Solutions Inc. today announced that it has signed a purchase-and-sale agreement for…

Five Benefits of NFC Deployment for Retailers

Supported by major credit card companies and retailers alike, near field communication is making its way as a top method of payment processing and advertising.

My Twitter strategy on mobile & digital signage

by Steven Gurley

I have identified 25 mobile micro-trends that are having (or will have) an impact on digital signage.  Every day I tweet about these trends, but I do it in a…

Kinetic throws Fuel on digital out-of-home fire

by Christopher Hall — w, t

Kinetic's new in-house creative department will focus on DOOH and mobile opportunities and interactivity.

Mobile marketing helps advertisers and brands 'close the loop' (Commentary)

Mobile marketing connects advertisers and consumers at home via TV and on the go with DOOH.

Camvine intros iPad app for CODA digital signage

August 30, 2011

Camvine recently announced that a new mobile app for its CODA cloud-based digital signage platform is now available free-of-charge at the Apple Store. The CODA…

Smartphones make DOOH smarter (Commentary)

Some worry that smartphones will displace digital signage screens, but the two actually are perfect complements.

5 Things: Five things to consider when integrating mobile and digital signage

For DST's inaugural "5 Things" feature, iSign President and CEO Alex Romanov writes about DOOH-mobile interactivity.

Four Benefits of Digital Signage in Libraries

How the technology can enhance wayfinding, promotions, education and mobile apps.

CETW announces first keynote

August 3, 2011

Customer Engagement Technology World has announced the first of its four "visionary keynote presentations" scheduled for this fall's CETW show in New York…

AOpen launching Open Services full-spectrum DOOH solution

by Christopher Hall — w, t

The new full-spectrum solution includes hardware, software and managed services for DOOH networks.

2011's first half: The winds of change ... for the better

by Jeff Hastings — CEO, BrightSign

The changes since the first of the year have been exponential, not linear, in the complete digital signage as companies and individuals use, refine and…

Digital signage kiosk lands on Canary Islands

July 5, 2011

The Meridiano Tenerife mall on Santa Cruz de Tenerife in the Canary Islands has installed an interactive wayfinding digital signage display to inform visitors…

InfoComm11: BrightSign CEO talks smartphone/digital signage interaction

June 14, 2011

Today's consumer expect their product information, specials, coupons to be fresh, lively, timely and on their smartphone at the point of display or point of…

Kiwi mobile marketing firm targeting US digital signage space

by Christopher Hall — w, t

A New Zealand-based DIY mobile marketing firm is targeting DOOH to help its entry into the U.S. market.

UN harnessing DOOH & mobile to carry message to Main Street America

May 30, 2011

The United Nations Foundation today announced the launch of a nationwide, Out-of-Home advertising campaign that leverages the power of digital advertising to…

Commentary: Why digital signage & mobility are the future of marketing

Multichannel marketing's future is in proximity marketing, combining digital signage and mobile tech.