Digital Billboards News
OAAA report spotlights rise in sports betting through OOH
July 22, 2022
Based on key findings from "OOH Consumer Insights & Intent Q2 2022, Opportunities: Sports Betting Ad Engagement," more Americans are noticing OOH ads for…
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Intersection, Vistar Media partner to expand OOH at transportation hubs
July 21, 2022
Inventory from Intersection, an out-of-home media company, is available for purchase via the supply-side platform from Vistar Media, a provider of software for…
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AdQuick.com, Clear Channel Outdoor join forces to expand print, digital offerings
July 20, 2022
AdQuick.com, an out-of-home advertising platform, has formed a partnership with Clear Channel Outdoor, an OOH advertising company, to provide AdQuick customers…
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Synect helping Orlando International Airport roll out display package
July 13, 2022
In an effort to upgrade its digital communication, Orlando International Airport plans to unveil digital signage displays in its new Terminal C, manufactured…
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Daktronics upgrades digital scoreboard at University of North Texas
July 11, 2022
Daktronics, a digital display and scoreboard manufacturer, has partnered with the University of North Texas to design, manufacture and install a new LED video…
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SNA Displays upgrading video boards at Lucas Oil Stadium
June 29, 2022
SNA Displays, a large digital display producer, has been awarded a contract to upgrade video boards throughout Lucas Oil Stadium, home to the NFL's…
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Vendo Media taps Arima as OOH consumer insight provider
June 20, 2022
Vendo Media, an outdoor digital media company based in Canada, has picked Arima, a technology, information and media producer, as its primary data and consumer…
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Lamar helps Goodr promote 'weird' OOH campaign in Carl, Georgia
June 17, 2022
Goodr, a brand that makes sunglasses, has launched its first large-scale awareness campaign in collaboration with Lamar Advertising, an OOH billboard…
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Clear Channel Airports roll out DOOH ad campaign across U.S.
June 16, 2022
Clear Channel Airports, the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. and an airport media provider, has released a digital…
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Daktronics breaks fiscal year record with $800M in work orders
June 9, 2022
For the first time in the company's history, Daktronics has crossed the $800 million mark for orders in a single fiscal year, according to a company press…
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Solutionz, Inc. plans to purchase digital signage producer VSGi
June 8, 2022
Solutionz, Inc. a Fernandez Holdings portfolio company that serves as an audio-visual integrator, will purchase VSGi, a producer of digital signage, video…
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Report: OOH ad revenue up over 40% in Q1
June 7, 2022
Out of home advertising revenue increased 40.5% in the first quarter of 2022 compared to the previous year, accounting for $1.8 billion, based on figures…
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Navori Labs joins Sony Electronics in AV Alliance Partner Network
June 7, 2022
Navori Labs, a producer of digital signage and marketing analytics software, has aligned with Sony Electronics as a member of its AV Alliance Partner Network…
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Lamar DOOH billboards honor Pride Month
June 6, 2022
To celebrate Pride Month and honor the LGBTQ+ community, Lamar Advertising, an out-of-home advertising company, is running messages of acceptance, equality and…
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Clear Channel Outdoor billboards raise awareness of missing children
June 2, 2022
The National Center for Missing and Exploited Children, Texas Center for the Missing, Houston's Amber Alert Provider and Clear Channel Outdoor launched a…
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OAAA creates method to measure DMOOH effectiveness
May 31, 2022
The Out of Home Advertising Association of America, the trade group representing the out of home advertising industry, released a methodology for capturing…
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Watchfire Signs brings large video scoreboard to Danville Area Community College
May 26, 2022
Fans who attended the National Junior College Athletic Association Division II men's basketball tournament at the Danville Area Community College were greeted…
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Sky Technology celebrates cryptocurrency listing with 7-story NYC digital billboard
May 25, 2022
Sky Technology Co. Ltd. has placed a billboard advertisement in Times Square in New York City to commemorate its first step as an official blockchain platform…
read nowSurvey: OOH ads beat counterparts in consumer action
May 18, 2022
The Out of Home Advertising Association of America, the trade group representing the OOH advertising industry, released a survey in partnership with Comscore…
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Yodeck survey says restaurants see gains with digital signage
May 18, 2022
In Q2 of 2022, Yodeck Digital Signage ran a survey to evaluate the impact of digital signage in the restaurant industry, according to a company press release.
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