Data Versus Information - Why Both Are Vital

Digital signage allows organizations to turn their vast amounts of data into useful information. What before might have been individual data points in…

AdQuick releases cloud program to measure OOH campaign effectiveness

June 27, 2022

AdQuick.com, an out-of-home advertising platform, has released its latest service, AdQuick Analytics Cloud, an "analytics as a service" for OOH marketers…

Smartify Media launching DOOH program to help small businesses

June 24, 2022

Smartify Media, a digital out of home and in-retail digital advertising platform, has launched the Small Business Revenue+, a program that enables any business…

Carousel digital signage software leads communication at Utah school district

June 23, 2022

The Weber School District in Ogden, Utah, a K-12 system, has deployed Carousel Cloud digital signage software to deliver in-school communications to staff…

Hivestack extends partnership with Asiaray, expanding OOH in Asia Pacific

June 23, 2022

Hivestack, a programmatic digital out of home ad tech company, has extended its partnership with Asiaray Media Group Limited, an OOH media company with a…

Boxlight releases interactive display for classrooms

June 22, 2022

Boxlight Corporation, a provider of interactive technology, digital signage and classroom audio, has released an interactive display, the MimioPro 4, set for…

Survey: 68% of back to school shoppers will look to OOH ads

June 22, 2022

In the latest research from Out of Home Advertising Association of America (OAAA) and The Harris Poll, 68% of back to school shoppers will be looking for OOH…

The Drop at Westfield 100-yard digital screen debuts at U.S. shopping centers

June 22, 2022

Unibail-Rodamco-Westfield, a non-residential real estate developer, launched a digital screen platform, The Drop at Westfield, to highlight, engage and amplify…

Vendo Media taps Arima as OOH consumer insight provider

June 20, 2022

Vendo Media, an outdoor digital media company based in Canada, has picked Arima, a technology, information and media producer, as its primary data and consumer…

OOH ad spend sees modest growth in May

June 20, 2022

In May 2022, in the out-of-home advertising industry, spending was relatively flat year-over-year with a modest amount of growth. However, it was the…

Scalability in Digital Signage Networks

Digital signage networks are a proven employee communications tool, but expansion across multiple offices and locations can be a challenge. Digital signage…

Presented by DigitalSignageToday.com

Lamar helps Goodr promote 'weird' OOH campaign in Carl, Georgia

June 17, 2022

Goodr, a brand that makes sunglasses, has launched its first large-scale awareness campaign in collaboration with Lamar Advertising, an OOH billboard…

Digital Signage & CMS Solutions: A Roadmap to Digital Maturity

Discover what Coates is doing in QSR and Retail to help clients successfully navigate their digital challenges. Also, learn how a CMS solution unlocks many…

Presented by Coates Group

Clear Channel Airports roll out DOOH ad campaign across U.S.

June 16, 2022

Clear Channel Airports, the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. and an airport media provider, has released a digital…

Grocery TV adding 2,600 POS displays to U.S. supermarkets

June 16, 2022

Grocery TV, a digital advertising network in U.S. grocery stores, is adding 2,600 point-of-sale displays to its network through a partnership with regional…

Broadsign teams with Cartology to upgrade Woolworth's retail media network

June 14, 2022

Cartology, a retail media business based in Australia, powered by Woolworths Group, and out-of-home ad tech producer Broadsign have partnered to enhance…

SNA Displays, Big Outdoor upgrade LED displays at Pacific City shopping center

June 14, 2022

Out-of-home media company Big Outdoor recently upgraded its LED video wall at Pacific City with Empire Exterior LED display technology from SNA Displays…

Delphi Display Systems powers digital menu boards at Soulfull Café

June 13, 2022

Delphi Display Systems, Inc., a provider of technology solutions for the QSR industry, has been selected as the exclusive provider of outdoor digital menus for…

Indiana Pacers trust data to deliver best customer experience

by Kevin Damask — Editor, Digital Signage Today

Taylor Bloom and Sydney Lesko, both with Pacers Sports & Entertainment, kicked off a full-day of sessions at the Interactive Customer Experience Summit with…

Daktronics breaks fiscal year record with $800M in work orders

June 9, 2022

For the first time in the company's history, Daktronics has crossed the $800 million mark for orders in a single fiscal year, according to a company press…