Washington D.C. museum extends Notre-Dame AR exhibit

September 19, 2022

The National Building Museum in Washington, D.C. has extended its first AR exhibit, "Notre-Dame de Paris: The Augmented Exhibition" through Sunday, October 9…

Digital signage transforms healthcare lobbies

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Typically, healthcare facilities are not known for being particularly enthralling places. In fact, they are often quite stressful and don't clearly communicate…

Indian newspaper creates positive news DOOH campaign

September 16, 2022

The Times of India, an English language newspaper with wide circulation in the country, has launched a DOOH positive news campaign called "The Times of a…

Report says 96% of US advertisers achieved OOH ROI goals

September 16, 2022

OneScreen.ai, a marketplace provider for buying and selling OOH, has released a report showing that 96% of surveyed businesses are satisfied with the ROI of…

Lamar Advertising debuts mental health awareness DOOH Campaign

September 16, 2022

Lamar Advertising Company has partnered with nonprofit Vibrant Emotional Health to launch a DOOH campaign designed to raise awareness for Vibrant's mental…

Breaking down the process of developing a digital design

Creating a digital design can be simple, but it does require some thought and preparation. Research is a crucial part of ensuring what you create meets the…

Louisville stations launch Nextgen TV

September 13, 2022

Five local TV stations in Louisville, Kentucky are banding together to launch Nextgen TV, the first enhanced broadcast A/V standard in a quarter century…

A note from the new editor

Hello! I'm Daniel Brown, the new editor of Digital Signage Today.

Queen Elizabeth II holographic portrait on loan to Taiwan museum

September 12, 2022

An exhibit at Tainan's Chimei Museum featuring a holographic portrait of Queen Elizabeth II has become a popular attraction for visitors, according to a report…

OOH powerful tool for brand awareness

by Esther Raphael — Chief Marketing Officer, Intersection

When interviewing at Intersection years ago, I can still remember why I considered moving out of publishing and into the OOH space. Working at a magazine, each…

Report debunks myths about DOOH advertising

September 8, 2022

AdQuick.com, an OOH advertising marketplace, released a report today called "Debunking Myths and Misconceptions about Out-of-Home Advertising, 2022," according…

Meta, Netflix, content creators duel for retail VR supremacy

by Kevin Williams

Companies ranging from Netflix to Meta are dueling for the crown of "retailtainment" VR, and the fight shows no sign of dying down.

Make your digital signage dynamic with data integrations

by Doug Bannister

Dynamic digital signage that integrates data from a variety of sources creates both a personalized and engaging experience for your audience. Digital screens…

YCD Multimedia partners with Telecine for digital signage content development

August 25, 2022

YCD Multimedia, a digital signage platform provider, has partnered with Telecine Multimedia, a content creation media company, to provide Telecine's content as…

Norwegian restaurant deploys digital menu boards

August 23, 2022

Bitastad, a restaurant chain operator with five large chains and 150 restaurants in Norway, recently partnered with Visual Art to deploy digital menu boards…

Jollibee deploys SNA Display's digital marquee for Times Square location

August 22, 2022

Jollibee, a QSR chain, recently opened a location in Times Square. To promote this location, it deployed a digital marquee from SNA Displays, according to a…

Kansas State University to deploy LED video display

August 19, 2022

Kansas State University recently partnered with Daktronics to design and install an LED video display at Buser Family Park in Manhattan, Kansas. This display…

Edison Interactive partners with Equativ to expand DOOH

August 17, 2022

Edison Interactive, a cloud content management service provider, has integrated with Equativ, an adtech platform formerly known as Smart AdServer, to provide…

Kevani secures OOH contract for New York's SoHo district

August 16, 2022

Kevani, an out-of-home media sales and development company, has been awarded a long-term contract to operate and market a New York media destination in the…

Ryman Hospitality deploys digital signage at Nashville entertainment centers

August 15, 2022

Ryman Hospitality Properties Inc., a hospitality real estate company, recently partnered with digital signage company Red Dot Digital Media to deploy digital…