September 25, 2015
You have probably heard about the rise of digital signage. Leaders in your industry are talking about it. Your competitors are incorporating it into their locations, and you have seen it for yourself in the stores and facilities you regularly visit. It’s likely that your business has considered adding it to your own marketing and communication strategy, but you still aren’t sure if it is something you want — or have the resources to implement. The truth is, you won’t know for sure if digital signage is right for your business until you really understand what digital signage is and what it can do for a business.