White Paper
Digital Signage & CMS Solutions: A Roadmap to Digital Maturity
September 20, 2022
All types of business operators have long realized the power of Digital Signage, with networks now an integral part of locations ranging from retail stores and quick-service restaurants to convenience stores, gas stations, transportation hubs, entertainment venues, health care facilities and more.
In the retail and restaurant verticals, Digital Signage and Content Management solutions have been providing sales uplifts ranging from a few percent to 30 percent or more. In other types of venues, such signage and CMS combinations have been shown to educate consumers, reduce response times and improve the consumer experience.
Despite the proven power of Digital Signage, many operators aren't taking advantage of the full power a network can offer. As businesses march toward Digital Maturity, creating a Digital Signage and CMS ecosystem capable of utilizing data-driven content, delivers benefits far beyond those provided by an integrated solution that simply displays content on a loop.
About The Sponsor
Coates Group
Coates Group empowers millions of customer interactions every day for the world's leading QSR brands, providing tailored technology and end-to-end services that enable brands to turn complex restaurant ecosystems into seamless experiences for their guests.
