Content

Panasonic illuminates arts festival

Panasonic’s advanced projection technology played an integral role in transforming downtown buildings in Binghamton, New York, into unique artwork showcases.

September 17, 2025

Panasonic's advanced projection technology played an integral role in transforming downtown buildings in Binghamton, New York into unique art showcases.

The company's technology was used for the 2025 LUMA Projection Arts Festival that took place this month and involved first-time creators, from high school students and teachers to community members.

The festival, more than a decade old, involved interactive installations with AI-generated visual and sensor-driven music coordination. It reflects how the power of projection mapping can bring communities together from small rural towns to major cities.