X2O deploys Xpresenter digital signage in Alberta's Banff Centre

The Banff Centre is a vibrant learning and cultural institution with a unique mandate dedicated to the arts, leadership development and mountain culture. Designed as the Centre's physical and intellectual core, the KCCI is a large, mixed-use facility situated in the heart of the campus that accommodates critical functions such as the kitchen and dining services, hospitality and conference services, library services, classroomsfeaturing state-of-the-art A/V equipmentheavily used for Leadership Development programs and conference activities,innovative rehearsal and performance spaces and informal gallery areas to showcase the results of the Centre's creativity programs.

To keep guests informed about conferences, trainings and performances taking place in each room of the KCCI and around campus, the Centre required a more innovative solution than traditional, printed paper signs. The answer was a new digital signage network, featuring 26-inch landscape digital screens outside each of its 28 conference rooms and 42-inch portrait digital displays at its three main entrances.

X2O's Xpresenter digital signage platform is being used to drive the network, enabling automatic display of up-to-date room booking information via integration with the Banff Centre's scheduling software. For other data such as event information, Banff Centre staff manage and update content in the familiar Microsoft PowerPoint format, while the creative team can easily design powerful new templates with X2O's "smart" template tools as changes are needed, even in real time.

"Before our digital signage network, we were printing up paper signage to keep Banff Centre guests informed as to what events are taking place," said Debra Hornsby, director of communications at the Centre. "Xpresenter provides us with a smarter way to present this information in a more engaging format for viewers. By allowing us to show dynamic content and manage updates with ease, the platform has truly streamlined our processes and reduced our operating expenses."

Applied Electronics, a Canadian provider of broadcast, post production, and presentation technology, supplied and installed the displays and worked closely with X2O to ensure tight timelines were met. The KCCI officially opened on July 2, with a grand opening ceremony taking place on July 24. The ceremony was attended by His Royal Highness The Prince Edward, Earl of Wessex.