Display Technology

Viewsonic, Pantone team up to host Power of Color series

Provided

September 9, 2021

ViewSonic, a provider of visual solutions, and Pantone, a color producer for a variety of industries, have partnered to launch a series of events called ColorPro Talks — The Power of Color, according to a company press release.

This collaboration will feature industry experts and color specialists who will share insights into the importance of color, light, and contrast in creative work. The in-person event will take place in London on Sept. 9 and will be broadcast online on Sept. 19.

"ViewSonic ColorPro has always been committed to creating intuitive tools with high color performance. Color has the power to move and affect us and ColorPro sees its importance for creatives, designers, and artists," Oscar Lin, head of Monitor Business Unit at ViewSonic, said in the release. "We are pleased and proud to be working with Pantone to host the ColorPro Talks events. We hope to provide creators precise color insights and inspire people all around the world to further evolve their creative process."

The second session of ColorPro Talks in London will feature photographer Dan Rubin, the creator of Apple's "Meet the iPhone Photographer" event series and co-founder of The Photographic Journal, Kate O'Neill, a visual artist and co-founder of The Photographic Journal, and Edward Hattenberger, a color scientist at X-RitePantone. Creative enthusiasts and budding artists can learn about tips and tricks on managing color accuracy, and how to use Panton Matching System to express thoughts through color.

"We are excited to build upon our collaboration efforts with ViewSonic to deliver accurate, reliable color for creators and artists all around the world. For Pantone, the ColorPro Talks events are a great opportunity to engage with and educate designers and creatives," Iain Pike, director of licensing at Pantone, said in the release. "With the increased popularity of Pantone Colors as a means to clearly communicate creative intent, Pantone is delighted to work with ViewSonic to evaluate and license ViewSonic's ColorPro VP2768a model as Pantone Validated."

Participants will be able to take part in a draw. The winners will have a chance to get limited-edition Pantone goodies or a Pantone-Validated ViewSonic ColorPro VP2768a monitor.

Founded in California, ViewSonic has business in over 100 countries. Pantone, founded in 1962, is based in Carlstadt, New Jersey.