STRATEGIC PARTNERS
June 15, 2021
ViewSonic Corp., a provider of visual solutions, is offering financial incentives and sales enablement tools to make it easier for partners to drive growth as demand accelerates for its collaboration solutions.
In the transition back to the office and classroom, visual engagement solutions that connect people wherever they are, are a critical enabler, Ryan Strayer, the company's director of sales and channel chief, said in a company press release.
"Enterprise and education markets are at an inflection point, as the pandemic transitions to a close and the transition to digital accelerates, opening up new opportunities for the channel," he said. "We are excited to deepen the offerings of our channel program to make it easy for participating resellers, particularly those looking to expand into new markets, to drive growth. ViewSonic's industry leading collaboration solutions, accompanied by our partner program that scales to support all business needs, enables national, regional and market-focused VARs more opportunity to expand into growth markets where they may not previously have had access."
In its Strategic Trends for 2021, Gartner forecasted that by the end of 2023, 40% of organizations will blend virtual and physical experiences for increased productivity and customer reach.
"I am really pleased with the new ViewSonic partner program and portal," Matt Parmet-Romanko, VP of of operations for Parmetech Inc., a company that focuses on advancing technology in the workplace and often works with SonicView, said in the release. "Submitting SPIFFs is easier now, and we can self-serve whenever we need to."
He also likes the pricing and ability to view customers' activity.
"When I place an order, the portal will update me once it has shipped, freeing up my reps to continue to focus on their selling activities," he said in the release. "We've had a lot of success with ViewSonic's ViewBoard IFP50 Series, large format, interactive flat panels. We will continue to expand our offerings of ViewSonic's interactive displays in education, focused on K-12 where we see opportunities to expand."
Polling partners
ViewSonic conducted a partner survey in Q1 2021 to rank the channel program features most importance to its partners: 92% highlighted the need for access to on-demand, virtual and in-person demo programs that can be booked online 24/7.
All respondents surveyed agreed on the importance of being able to grow within a tiered partner program structure specifically geared to scale and support business needs. The new sales enablement tools, resources and financial incentives offered through ViewSonic's Partner Program, prioritize these partner needs. The financial structure delivers monthly rewards and rebates on focused lines of business, volume pricing opportunities and access to extensive digital resources — all through an accessible, easy to use partner portal, Strayer said.
"As digital transformation continues to advance across all sectors, ViewSonic's collaboration solutions are fundamental to creating smart, connected spaces that drive anywhere productivity," he said. "This is an ideal time for VARs and resellers to engage with us and experience the ViewSonic brand promise of extraordinary performance, value and world class support, through our partner program."
