DOOH Advertising

Veridooh announces four global hires

Photo: Veridooh

December 12, 2025

Veridooh, which provides independent out-of-home verification, has announced four global hires across sales, operations and marketing.

In North America, the company has appointed Drew Weicker as head of agencies and client partnerships (North America) and Lindsay Leskanic as account director, according to a press release.

Weicker brings a track record of over 20 years in digital sales and strategy. He spent nine years at DoubleVerify, playing a critical role in taking the company from a growth-stage startup to a successful IPO. He will lead the sales function at Veridooh.

Leskanic joins Veridooh with deep roots in the OOH industry and extensive account management experience. During her tenure at Talon, she drove client strategy for major brands across luxury fashion, finance, and CPG.

In the U.K., but with global remits, the company has appointed Zoe Jones as marketing director (fractional) and David Divehall as operations director.

Jones joins Veridooh with over two decades of experience in the media industry. Her previous roles include marketing and insight director at Digital Cinema Media and international head of marketing communications at Clear Channel. Divehall joins Veridooh to lead operational launch and service delivery into multiple markets around the world. He spent the last 14 years at Adstream (now Extreme Reach), most recently as global operations director.

"We are in an enviable position where we can attract the best of the best in the media industry. Our mission to grow the OOH industry through increasing trust and buyer confidence attracts those who want to make an impact at scale to an industry they love. I am grateful to be able to work with people who have experience in succeeding in the next stage of our growth," Veridooh Co-Founder and Co-CEO Mo Moubayed said in the release.