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Velocity names two executives to leadership team

June 22, 2021

Velocity, a managed services company providing voice and data network services, digital signage and media solutions, has hired Weston McDonald as chief sales officer and named Joe Ross chief commercial officer.

Both leadership roles build on Velocity's recent growth and strategic goal initiatives, according to a company press release.

McDonald will lead the company's sales, marketing, and channel teams, focusing on productivity and effectiveness while building new client relationships.

"Weston complements our customer-focused and results-oriented culture at Velocity and has a proven track record in developing a scaling sales department. Adding a seasoned professional like Weston to our leadership team, with distinctive technical sales experience, is the next progression in our mission to drive new revenue growth by expanding our customer base," Greg Kiley, Chairman and CEO of Velocity said in the release.

McDonald has more than 20 years of experience in sales leadership. Before joining Velocity, he was the senior vice president of sales for the healthcare provider business unit at NTT Data Services.

"I'm thrilled to join Velocity as the chief sales officer, where the focus on client success is extraordinary and supported by an industry-leading end-to-end telecom suite of solutions," McDonald said in the release. "Greg and the team have built an amazing, high-growth company that is exceptionally well operated and delivers significant client value."

Ross will transition from executive vice president of sales and marketing to chief commercial officer and direct Velocity's strategic client and commercial objectives, driving revenue growth for the company's digital signage, media solutions, and cinema divisions. Ross, with more than 20 years of experience, joined Velocity in 2019.

"Another area we're focused on rapid expansion is in the DOOH space; having Joe take on the role of CCO and continue on his past successes in the industry will undoubtedly lead to continued growth," Kiley said.