November 2, 2022
The United Service Organizations has partnered with Clear Channel Outdoor Americas for a November campaign to salute U.S. service members, according to a press release, with creative on more than 2,000 digital billboards aiming to foster support for the approximately 1.3 million annually deployed during the holidays.
"Service members and their families face unique challenges, from leaving loved ones for months at a time and moving frequently to navigating the transition back into civilian life," J.D. Crouch II, CEO and president at the USO, said in the release. "The USO is proud to stand by these brave troops wherever they go. We are excited to partner with Clear Channel Outdoor Americas to raise awareness of the sacrifices service members make and let Americans know how we can support them, especially during the upcoming holidays."
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Provided by Clear Channel/USO. |
The campaign highlights USO support efforts, including:
"Service members work tirelessly to protect our country, but their efforts aren't always front and center for Americans to see," Scott Wells, CEO at Clear Channel Outdoor Holdings Inc., said in the release. "We are proud to partner with the USO to change that with a digital OOH media campaign that will reach millions of Americans and bring awareness as well as support to troops deployed around the world."