News

Turkish malls select BroadSign to power DOOH displays

December 1, 2016

The Core Out of Home Network, formerly known as Clear Channel Turkey, has selected BroadSign International Llc. to power its network. BroadSign will begin by supplying the software for shopping malls in Turkey, according to a press release.

The malls have a number of displays such as 55- to 65-inch LCD displays and 1x3, 3x4 and 4x3 video walls. The company will begin by deploying its software to 126 screens in three malls. The company plans to continue rolling out its software to more than 1,000 displays across 10 malls.

"When DOOH media owners convert from spreadsheet-based software to BroadSign's automated solution, the benefits of reduced resources and increased productivity are realized immediately,"  Maarten Dollevoet, vice president, global sales at BroadSign, said in the release. "The Turkish digital signage market is growing, and we are excited to assist Core Out of Home in setting a prime example of best practices."