Display Technology
Spectrio Partners gives digital signage boost to resellers
November 15, 2021
Spectrio, a digital signage provider, has launched a reseller program, Spectrio Partners, which allows the company's reseller partners to offer white-labeled, turnkey digital signage and engagement platforms for their clients, according to a company press release.
The program provides access to all Spectrio products, including digital signage, interactive kiosks, on-premise music and messaging, and more.
Spectrio Partners enables resellers to create additional revenue streams by bringing more value to their client relationships without additional overhead, according to the release.
"As many companies look to make a splash with dynamic and engaging digital solutions, the Spectrio Partners program truly makes it easy for our reseller partners to provide high-quality services and digital content without the extra expense of managing another department in-house," Jimmy Hunt, Spectrio vice president of channel sales and business development, said in the release. "We're excited for the growth opportunities in this space as we continue to build out our vast network of industry partners."
The Spectrio Partners launch includes more than 75 reseller partners, including Zutek, which specializes in the digital transformation of brands in the retail, restaurant, entertainment, fintech, automotive, travel, and healthcare industries.
"Zutek prides itself on providing total store solutions for our clients. Having Spectrio digital signage products in our portfolio helps us meet our customers' needs," Jorge Palma, chief customer officer at Zutek, said in the release. "We're currently working with Spectrio to provide a dynamic messaging platform for a very large retail chain, which will allow them to truly engage their clients with better information."
The program launch comes near the end of the company's #grow2021 campaign, during which it acquired four digital signage companies and added more than 200 employees across multiple departments.
Headquartered in Tampa and founded in 2002, Spectrio serves over 150,000 franchise and enterprise locations in multiple industries, including quick-service restaurants, automotive, healthcare, and financial services.
