Hardware

SNA Displays expands Sweden business development with hires

September 4, 2020

SNA Displays, a display provider, has hired Johan Skepparman and Peter Gustafsson to serve on the business development team in Sweden. These employees will help boost SNA Displays' presence in Sweden and Europe, according to a press release.

Both Skepparman and Gustafsson previously served as digital signage projector managers for H&M. In their new roles, they will report directly to Rick Bortles, VP of global sales.

"As Europe emerges from the pandemic, there are so many opportunities for growth," Gustaffsson said in the release. "In-person retailers will need to be even more communicative with customers to stay competitive. Also, the need for dynamic and interactive messaging is higher than ever, and retailers are looking for digital signage systems that allow customers to see custom messaging such as product information, real-time offers, and personalized renders."