Display Technology

Selbert Perkins Design partners with The Cordish Companies to deliver baseball digital signage wayfinding

Photo: provided

May 3, 2021

Selbert Perkins Design, a design firm, recently partnered with developer firm The Cordish Companies to create hometown hubs around sports stadiums. In particular, the companies delivered digital signage and wayfinding at the Ballpark Village in St. Louis, according to a press release.

SDP created signage and environmental graphics for the destinations in the village, which is adjacent to Cardinals Stadium. It also provided streetscrape design such as public art, gateways and wayfinding throughout the district.

"It has been a pleasure to collaborate with The Cordish Companies and the St. Louis Cardinals on this landmark destination in downtown St. Louis," John Lutz, partner at SPD, said in the release. "To see this area transformed from several surface parking lots into a real neighborhood where people can live, work and play is incredibly satisfying. We're excited to have a part in a project where visitors will have lasting memories for years to come."

The companies have also worked together to develop wayfinding for the Atlanta Braves mixed-use district and the Texas Live! Location in Arlington, Texas, according to the release.