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Samsung intros high-bright displays for Smart Signage lineup

Samsung today announced a new lineup of 2,500-nit, high-brightness digital signage displays in screen sizes ranging from 46 to 75 inches.

December 17, 2014

Samsung Electronics America Inc. today announced a new lineup of 2,500-nit, high-brightness digital signage displays in screen sizes from 46 through 75 inches.

The OMD Series LED-lit LCD displays are designed to convey easily readable text and bright graphics in high-ambient-light environments and outdoor applications, including transportation facilities, banking and retail storefront windows, sports arenas, quick service restaurants and convention centers (outdoor use requires custom-designed weatherproof enclosure).

"Samsung continues to develop innovative solutions that enable businesses to make smarter signage choices, whether that's making the transition from a printed poster to dynamic digital signage in a storefront window for increased visibility or upgrading to an all-in-one solution for easier content management," said Thomas Evans, director of display product marketing at Samsung's Enterprise Business Division. "We understand that capturing the attention of consumers today can be challenging and created the OMD Series to offer a simple, smart and visually attractive way for businesses to showcase content, so that no matter the environment their messages will come across clear and bright."

At 2,500 nits, the OMD Series displays deliver ultra-high brightness, and the display's high contrast ratio of 5,000:1 allows consistent and clear delivery of visual messaging. With an energy-efficient LED backlight, the OMD Series also incorporates an automatic brightness sensor which helps reduce power consumption and provides optimal visibility. Additionally, all OMD Series displays are equipped with Samsung's circular polarizing technology, which allows for viewing content on the display while wearing polarized sunglasses.

These new high brightness solutions are available as both ready-to-mount displays for indoor use or as a panel kit for use outdoors within a custom-built enclosure:

• The OMD-W Series is designed for high ambient light indoor environments where brightness and visibility are the main requirements, such as a retail storefront window, and feature thin bezels of 9.3 mm and under.
• The OMD-K Series is a panel kit for installing the display within a customized housing in an outdoor environment for all-weather durability, such as drive-thru locations, wayfinding kiosks and entertainment venues. The panels are VESA compliant to mount inside a custom enclosure.

The OMD Series displays also are equipped with the Samsung Smart Signage Platform, an embedded media player that eliminates the need for additional external devices. With built-in Wi-Fi, content can be delivered wirelessly, meaning that power is the only cabling required to drive the display.

The displays also come with Samsung's MagicInfo content management software, which helps in the creation and scheduling of content. The Web-based authoring tool is designed to help businesses create and customize professional promotions using the more than 100 pre-built, industry-specific templates.

All OMD Series displays feature PC (VGA) and Digital (Display Port, HDMI and DVI) connectivity and external control via RS232C or RJ45 LAN. They are rated for 24/7 operation with a three-year onsite warranty.

Available in 46-, 55- and 75-inch models that can be installed in both portrait and a landscape mode, the OMD Series is available now through Samsung's distribution and reseller partners.