Hardware

Rivers Casino wagers on LED for digital façade

Rivers Casino installed a 37-foot LED sign (12mm pixel pitch) from SNA Displays' Empire Exterior product line.

March 16, 2023

Rivers Casino, an entertainment venue based in Pittsburgh, Pennsylvania, has installed a 37-foot LED display by SNA Displays on its façade in a project that featured collaboration with consulting firm Coherent Design and integrator Piros Signs, according to a press release.

A wide view, showing the scale of the project. Courtesy of SNA Displays.

The display was constructed using SNA Displays Empire Exterior LED technology and measures 36 feet by 7 inches in width and 17 feet by 4 inches in height, with a 90-degree corner wraparound, with an insetting in the structure to keep surfaces flush, and the display featured custom engineering and fabrication by SNA Displays to match the infrastructure for the previous display.

Primary content features on-premise messaging for the venue, which includes hospitality, dining, gaming, entertainment and meeting spaces.

"Our SNAPros are a flexible, solutions-oriented team," Nicole Rotyliano, project manager and SNAPros staff member, said in the release. "As technical experts, when we encounter complications and conflicts in the field, we draw on decades of collective knowledge and expertise to adapt and ultimately find the right solution."