Hardware

Peerless-AV taps Tristan Yates as sales regional director

Photo: LinkedIn

October 3, 2025

Tristan Yates has been appointed regional director, sales, for Midwest and West at Peerless-AV, which provides audio and video solutions.

Yates will be responsible for the western regions of the U.S. and western Canada, according to a press release.

Yates got his start in residential AV solutions at the age of 19, later pivoting to proAV in 2006.

"What drew me to Peerless-AV is that it's such a focused brand. What we do, we do extremely well, and that sets us apart,"Yates said in the release.. "Peerless-AV's strength in dvLED, especially with the new Gen III Connect series, shows how far ahead we are in delivering both universal and fully customized solutions. Coupled with our supply chain stability and leadership in digital signage, I'm excited to be part of a company that's not only innovating but also telling a great story in the enterprise and corporate space."

Included In This Story

---

Peerless-AV

Peerless-AV is a leading designer and manufacturer of audio visual solutions, including award-winning outdoor displays and TVs, indoor/outdoor kiosks, video wall mounting systems, and more.

Request Info

Learn More