News

Outfront Media powers OOH mental health awareness campaign with University of Michigan

March 22, 2018

Outfront Media Inc. is partnering with the University of Michigan Counseling and Psychological Services to launch an OOH campaign called, "Who can relate?" to raise awareness of mental health issues. The campaign aims to educate the public about mental health issues and reduce the stigma surrounding the topic, according to a press release.

The campaign is running live in Detroit, New York City and Los Angeles through March 30. It displays thoughts and feelings of those facing mental health challenges, alongside the phrase, "You are not alone."

"Outfront Media is proud to work with a group that values the importance of having discussions, through numerous platforms, about tough topics like mental health," Eddy Herty, national creative director at Outfront Media, said in the release. "We believe everyone has the responsibility to be part of this conversation and to reinforce the support systems available to those affected."