August 17, 2009
Omnivex Corp. announced that its has secured a contract with the Portland Trail Blazers NBA basketball franchise to operate its digital signage network with Omnivex Moxie software. The network is located in the 20,000-plus capacity Rose Garden Arena.
Omnivex Moxie software will be used to create content and manage a digital signage network of around 250 LCDs. Screens range in size from 32- to 47-inches and will be located throughout the facility's concession stands. The main purpose of the network is to improve the visitor experience by providing them with clear access to information such as menu items, pricing and real-time messages. The system will also run advertising and sponsor branding messages.
Moxie software pulls information from an existing database, such as the Micros 9700 POS system, formats it and displays it on the appropriate screen, automatically. Omnivex says this greatly reduces the operating costs associated with maintaining such a large network. Moxie's campaign management functionality also allows customers to create rules regarding when and where specified advertisements and other content should and should not be shown.
"We are pleased to have been awarded this business with the Portland Trail Blazers," said Omnivex CEO Doug Bannister. "Omnivex software has a long track record with our previous products, but we are excited to be entering a new phase of software development, furthering our product offerings to better suit the changing needs of our customers."
Future plans for digital signage at the Rose Garden include screens in the luxury skyboxes and throughout the common areas of the concourses, and could possibly extend to the adjoining convention center space at a later date. The system will go live during the Trail Blazer's pre-season opening game in October.
Omnivex digital signage software enables organizations to collect, present, and share information in real-time, on any screen.