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NRF selects Real Digital Media as exclusive digital signage provider

January 2, 2007

SARASOTA, Fla. — Real Digital Media announced that it has been selected by the National Retail Federation as a sponsor and the sole provider of networked digital signage to the X07 Store of the Future Ultimate Pop-Up Boutique at the upcoming NRF Annual Conference and Expo. The National Retail Federation is the world's largest retail trade association, and its Retail Big Show is the largest annual showcase of the newest and most effective products and technologies to improve retail businesses. The show is hosted at the Jacob Javits Center in New York, January 15 - 17.

"The X07 Store of the Future is an exciting and interactive venue for retailers to increase their awareness and understanding of digital signage technology and its potential within a store environment," said Jason Broom, vice president of marketing for Real Digital Media. "We are proud to be the exclusive digital signage sponsor for the third year in a row, especially since Real Digital Media has exciting product and corporate news scheduled for release during the show dates."

The X07 exhibit is designed and produced in partnership with Hybridia Design. Other sponsoring companies include Cisco Systems, IBM, IconNicholson, Mastercard, Shoppertrak, and LG. Content services are provided by sponsor Digicraft Productions.

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