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NoviSign debuts AI-powered capabilities
October 13, 2025
NoviSign Digital Signage has debuted a set of AI-powered capabilities that transform the way businesses use digital signage.
The innovations include integrations with the Model Context Protocol and the Sony Aitrios camera system, alongside NoviSign's built-in AI content generator, according to a press release.
With NoviSign's native MCP integration, any business can connect screens directly to AI platforms such as ChatGPT and prediction models without custom coding. The Sony Aitrios camera enables real-time audience detection, allowing screens to adjust instantly based on who is standing in front of them. The system can recognize age, gender, group size, sentiment, clothing colors, and even apparel details. NoviSign's AI content generator makes content creation simple. Users can quickly produce professional visuals and text, keeping screens fresh and up to date.
"AI is redefining how the world communicates through screens, and NoviSign is proud to lead that transformation. Our mission is to make smarter, AI-powered signage simple and accessible for every organization," Gil Matzliah, CEO at NoviSign, said in the release.
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