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New Avnet microsite devoted to Windows Embedded

April 6, 2011

Avnet Embedded, an Avnet Inc. company, today announced the extension of its pan-European website to include a new microsite dedicated to Microsoft Windows Embedded Server operating system products and applications.

In the new microsite, there are dedicated sections devoted to designing embedded server appliances for retail, video surveillance and security, medical equipment (imaging, diagnostics), industrial control, network equipment and telecom operations.

The new Avnet Embedded microsite supports OEMs building server appliances, and IT managers or systems integrators with task- or industry-specific embedded server applications. Visitors are provided with extensive guidance on the licensing options available for Windows Embedded Server. A key feature is the product chooser that advises visitors on the best solution based on the scale, complexity and specific requirements of their application.

"Our customers are very familiar with the Avnet Embedded range of Microsoft solutions for the client or device side but remain unaware of the availability of specific embedded solutions on the server side, too," James Stannard, Embedded Server business development manager at Avnet Embedded, said in the announcement to explain the reasoning behind creating a special area for embedded server technology.

"All too often, customers choose commercial Windows server licenses by default, without realizing that they are paying for services and functions the application doesn't need — and incurring cost penalties as a consequence," he said. "By using Windows Embedded Server, customers can achieve savings in both up-front cost and total cost of ownership, speed up deployment at the end user and enable customization of the Windows product that is impossible in other channels. Our microsite will raise awareness of this family of products and help customers begin their journey toward a better embedded server solution."

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